THE ART OF SMALL BUSINESS SURVIVAL WORKSHOPS

Sharpen your business skills and improve your profits! Monthly seminars for small business owners, managers, and sales staff will be presented at no cost:

• Learn better ways to meet existing customer needs
• Meet new market opportunities
• Establish sound business practices
• Reach full market potential

Check out what's coming in the next few months.

The latest updates on California payroll reporting requirements: forms, employer obligations, reporting, and payment requirements. Independent contractors’ reporting requirements. Electronic filing and payment options Federal payroll reporting requirements: Forms 940,941,1099, W-2, W-4, W-9, and alternative filing. A must attend.

This course will highlight the significance of having a pricing strategy so that business owners do not jeopardize their business by overpricing or leaving money on the table. Participants will learn how to systematically cost a project on "total cost basis" and determine appropriate pricing that is both competitive and profitable. Course will emphasize the high risk exposure and potential negative consequences of "pricing in a vacuum.”

Successful marketing for small businesses takes a balance of “high tech” and “low tech” methods. You will learn:

• What are you doing right for your business now – Creating a unique and powerful marketing plan.
• How you can make your existing clients your best marketing tool.
• The secret of giving stuff away to connect with new clients.
• The magic of “The 60 day” rule.

Clear methods to assess your marketing methods and adjust your plan.

Recent corporate scandals such as Enron have brought business ethics to the forefront. This has been further stimulated by recent legislation such as Sarbanes-Oxley. This session provides an overview of business ethics, the importance of ethical decisions and actions in day-to-day business, and challenges participants to apply what they’ve learned to several case practice scenarios.